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Hotel Management
If branding is just another marketing tool, why is it so necessary in the hotel narrative?
There is an immense blend of designs, purposes, symbols and a whole narrative to develop. And let's not confuse naming with branding, or graphic representation and logo design with brand construction and values of a company.
Catarina Varão
2 min read
Hotel Team Management: the importante of people in tourism area
And all through out the social networks one can read revolt phrases revolt in relation to tourism, where "loving your job” represents...
Catarina Varão
6 min read
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